It is undeniable the importance that the Internet has acquired in the daily life of people, thanks to the immediacy and comfort it provides. Market making, buying gifts, transferring money and even paying for basic household services has become much simpler because this tool offers the possibility of doing everything from a device without spending time in rows or displacements.
According to the Nielsen Global Study on Connected Commerce, 40 percent of Colombians have ever bought clothing or fashion products on websites, while 39 percent have purchased electronic devices through this means, checking their acceptance and participation in the digital market.
A world of benefits a click away
One of the greatest benefits of online shopping is the innumerable amount of options to evaluate and choose, according to specific needs, in different electronic stores, 24 hours a day, 7 days a week.
It is possible to make price comparisons quickly without having to go from one place to another. In addition to making a detailed comparison, you can access what you need taking advantage of the discounts and special offers that you will hardly find in a physical store.
On the other hand, home deliveries attract a lot of attention from the buyers because, added to the convenience of buying the necessary products from a device, they will arrive at the door of their home, without worrying about the transfer and the time lost in the displacements. obligatory.
And for those who are skeptical when they can not see or touch a product before making the purchase, there is almost always a detailed description, accompanied by photographs, which includes characteristics related to weight, color, measurements, materials, sizes, etc.
Although the information of each article is very important to know exactly what is going to be acquired, it is also important to know the opinion of other people and their experience. Therefore, the vast majority of online stores have the ability to read the reviews of other buyers on the page, making the purchase more reliable.
Another fundamental aspect, which has allowed Internet sales to gain strength in the country, is the protection that the consumer has. For distance sales – in which electronic commerce is included – the law indicates that five business days of retraction must be given, since the product is received, in which the purchase can be returned, in the same state in which He arrived, without any explanation. Upon such return, the merchant is obliged to make a refund or a change according to the customer’s request.
Internet shops must also comply with the guarantee of the products and services purchased. For this reason, it is important that the platform on which you are going to make your purchase clearly stipulates the guarantee time and the means to make it effective.
https vs http
Security is one of the issues that most concern when purchasing products or services online, however, specialized pages have measures that protect the personal and financial information of their buyers.
But how to know if the page has such measures? The first thing is to make sure that the site has a good reputation, that your web address starts with “https: //” and not with “http: //” and that the word Insurance appears accompanied by a green padlock next to the link.
It is recommended to read in detail the terms and conditions of the sale and make a proper follow-up of the order. Write down the confirmation number and the parcel guide number, if applicable, in order to correctly track the package.